Sedans
Two Million-Mile Baby
Hilary Swank, about to turn the odometer on the BMW Hydrogen 7 fleet. Her portrayals of two strong, unconventional women in the films Boys Don’t Cry (1999) and Million Dollar Baby (2004) wowed Hollywood and netted her two “Best Actress” Oscars. Read more…
Joe Wierda – Product Manager, BMW 3 Series and Advanced Diesel
In his BMW career, Joe Wierda lives something of a double life: he’s an engineer – but with a top position in Marketing. As the BMW of North America product manager for both the 3 Series and Advanced Diesel. Read more…
Blue Ridge, Green Power
In the waning days of summer 2008, BMW undertook a Great American Road Trip. Its purpose: “real world” testing of the 2009 335d and X5 xDrive35d – BMW’s newest Advanced Diesel vehicles. Read more…
A Benchmark of Luxury and Iinnovation BMW 7 Series
Imposing and powerful on the outside, an oasis of comfort on the inside: the all-new BMW 7 Series is a triumph of technology. It embodies all the qualities that mark the world’s greatest automobiles: stunning design, expert craftsmanship, commanding performance. Read more…
The All-New BMW 7 Series – Craftsmanship
60 hours or more to create a custom-made suit. Into its details, experienced tailors sew their small hallmark features like fine, invisible signatures. For Richard James, perfection lies in the variations created by the human hand, in the individual flourish of the seams around the buttonhole… Read more…
The All-New BMW 7 Series – Luxury
The all-new BMW 7 Series takes a ride through London. We step inside the BMW flagship and call on three people who are known as leaders. Indeed, they represent values that are similarly embodied by the commanding BMW: elegance and distinction. Read more…
The Boys are Back in Town
What a series this promises to be: tyre-smoking around the track a cavalcade of stars in the Reasonably Priced Car and, er a celebration of the Austin Maestro. Until quite recently, it was possible to decorate your house once and then spend the rest of your life eating cheese and drinking wine. Read more…
VIPs Test Drive the BMW Hydrogen 7
What do TV host Jay Leno, actor Will Ferrell and tenor Plácido Domingo have in common? They were given keys to a BMW Hydrogen 7 for everyday use. They and other prominent leaders and personalities are driving… Read more…
BMW + NASA = Hydrogen 7
BMW and NASA conclude test period of Hydrogen 7 sedan Early in August 2007, BMW and NASA announced the completion of an eight-week test period for the BMW Hydrogen – the world’s first hydrogen-powered luxury sedan. Read more…